Google take manual action for Webspam?

Action of Google on Webspam

The fact is, you currently ought to stick among the rules otherwise you risk losing your rankings (eventually).

Here area unit the highlights of the guidelines:

1.     Create pages primarily for users, not for search engines.
2.     Avoid tricks meant to boost computer program rankings.
3.     Don’t participate in link schemes.
4.     Don’t use machine-controlled pc software system to submit pages, check rankings

OK, therefore what specific pointers do Google provide us?

Well, here area unit many a lot of specific snippets:

•     Avoid hidden text or hidden links.
•     Don’t cloak or use “sneaky” redirects.
•     Don’t load your pages with digressive keywords.
•     Don’t produce multiple pages (or domains) that primarily say identical factor.
•     Don’t produce pages with malicious code.
•     Don’t produce entry pages.  

These are often stuff like pages optimized around single keyword phrases, or affiliate “cookie cutter” pages with very little or not original content.  BTW; after I used the word original content there, I don’t mean content which will pass copyscape. think about it a lot of in terms of original info (and that's a decent habit to urge into whenever you hear Google mention original content).

    If you have got AN affiliate web site, check that your {site|website|web web site} provides a reason for guests to come back to your site, ie, original info, discussion, comparisons, etc.